Built for Teams Ready to Operationalize AI

Growthful is a founder-led AI Operating Partner based in Singapore, working with scaling teams across APAC and Europe.

We embed with your team to redesign how work gets done across Sales, Marketing, and Operations, then implement AI workflows that get adopted in daily execution.

Our focus is simple: reduce manual drag, recover capacity, and turn AI into measurable business outcomes.

Proven Operator Experience,
applied to AI Workflow adoption

Meta Google Lazada Alibaba

Growthful combines product, growth, and data science leaders from Meta, Lazada, and scaling startups with AI Solutions Engineers who build and deploy the automation layer.

Led by Swati Rai, a pragmatic Product and Growth leader with 15+ years across Meta, Lazada, Google, and high-growth startups.

  • 25+ startups built across Asia, Europe, and Africa
  • 10+ fundraising journeys from Seed to Series B
  • $600M+ revenue impact across Meta, Lazada, and growth-stage companies
  • 0→1 monetization at scale: Product EVP at Lazada, built monetization products from zero to a $100M+ revenue business in 2 years
  • Exit track record : Product leadership partner to Argoid.AI's CEO through acquisition by Amagi (2024)
  • Pre-IPO execution: Delivered CEP/CDP strategy at MoneyHero to improve growth and retention
  • International expansion: Launched Sinch Engage (global CPaaS product) in Singapore and Malaysia

"Swati was a true partner in Argoid's growth and acquisition journey. Her product and GTM leadership helped us sharpen our offering, solve critical challenges, and execute with clarity through growth."

Gokul Muralidharan, Founder & CEO, Argoid.AI

"Swati is a highly data-driven marketer with deep martech expertise. Her strategic work had significant impact on our growth. She is structured, hands-on, and exceptional at solving problems in ambiguity."

Rohith Murthy, CEO, MoneyHero Group

What Founders and Operators Say

Why Our Workflows Get Adopted

Workflow-First, Not Tool-First

We redesign how work gets done before we plug in AI—so tools actually get used.

Embedded Delivery

We implement, train, and shadow teams until workflows stick. No slide decks, no handoffs.

Operator DNA

Ex-Google, Meta, Lazada, Alibaba, and startup operators who've scaled platforms and driven $600M+ in revenue impact.

Adoption Guaranteed

Success means your team uses the system without us. We don't leave until it works.

We've tested 15+ tools

We've tested the tools that work together and integrate better than others. You get the right solution, not a 6 month research project